Direct Mail

What is Direct Mail (SmartMail Marketing)?

Direct Mail puts your message directly into the hands of the consumer, instantly engaging them and promoting interest in your brand. Sooner or later, everybody needs to check their mailbox – we can help you be the reason they start to check it more often! Want to learn more? Keep reading!

Classic Impressions can help you create a mailing list that’s tailored to your audience, craft a compelling message and decide on a format for your mail campaign. Choose from a traditional letter in an envelope, a postcard, a folded self-mailer or perhaps a courier pack; the possibilities are endless! Whether you’re a small business wanting to reach a target market or you’re a large corporation working to retain your customers, Direct Mail can be a great marketing tool for you.

How-to-Direct-Mail

Services We Provide

Data Processing

  • File Cleanup – Address Accuracy & Correction
  • Sort to Canada Post specifications and maximize postage discounts
  • NCOA (National Change of Address)
  • Mail Merge
  • Duplicate Elimination
  • Targeting – Precision Targeter, Postal Walk Selection, List Rentals

Design

  • The Sky’s the limit – If you have a vision, we can help you create it!
  • We will give you pointers on what will work with regards to mail and printing standards
  • Having your target market in mind, we can help you create a campaign that appeals to your consumer

Lettershop Services 

  • Inkjetting – Direct Addressing
  • Inserting
  • Sealing
  • Tabbing
  • Gluing
  • Matching
  • Labelling
  • Polybagging
  • Nesting
  • Folding
  • Perforation
  • Mail Preparation
  • Delivery to Canada Post